Over the past three years, I've often wondered if the effort for my digital presence was still worth it. I know that hamster wheel feeling of constantly producing content that disappears after 24 hours. It felt like I was fighting an invisible system.

But I decided to change the rules of the game. Instead of relying on the short-lived reach of social media, I built a sustainable digital network of my own.

Last week was the breakthrough: Google read the new structure of my main portal, HanspeterKruesi.com. The result was overwhelming. The number of indexed pages jumped from 2,200 to over 10,500. All the effort no longer disappears; it now permanently strengthens my entire system.

It's a new era for artists in the digital space. You have to build your own home base.

➡️ If you're wondering what a sustainable online presence looks like, take a look at my digital home and see for yourself.

Sometimes we win but painful to get there! I for one appreciate you success!

it's a minefield of a world that creatives need to navigate these days! It can be overwhelming to learn all the nuiances of the technicalities. Well done on perservering!

11 hours ago, Hels said:

it's a minefield of a world that creatives need to navigate these days! It can be overwhelming to learn all the nuiances of the technicalities. Well done on perservering!

Yes - i can tell since I have been around in the digital world since 1999. This task is now the hardest ever but I found a solution which now brings overwhelming results and the best of all is. I got free from being a slave of the alogerithems of the platforms since my network I created is organic and very strong. This means that I don't need to post a YT video all 3 days. I can focus on quality and creativity again. With the prior upload cadence I was always near to a burnout. Now this website here is the center of all and creativity can flow again. I can not tell how tired I was being forced to upload constantly just to keep the ranking positions. All I need to do now is just have a cool and engaged creative community and work for the community and not the alogerithm.

success and self care in one great package!!!!

And it's getting even wilder now 😊 Stats out of Google Search Console.

It's getting even wilder.

Here we can now see the development of the traffic since the beginning of the year. The changement of the strategy started in June 25 and in fact was completed just last week. I can not tell how much work and expertise in the digital world was need for this. I am doing professional digital strategies since 2003. But without the help of AI I would never been able to finish it so fast.

The future outlook is that the survival of the entire network including this website as the hub of the whole system now is secured and as you can see the traffic starts to rise without YouTube - that was the main goal to secure the survival of this portal. And what you also can see that there is all the time somebody online - this is new since the changement of the strategy and this fact will rise the ranking position at google even more.

The more active this community is the better for the community !

The outlook now is that the whole system will raise constanlty in the next 3-6 months and then will dominate the market of the defined niches. The niche " Farbmusik " is currently completly dominated.

The current new strategy will be that I will highlight niches in my work. This will be : HPCrazy Guitar Academy Farbmusik, Jazz Guitar, HPCrazy and Sternentherapie ( including therapy music )

So much effort…..well worth it in the end….well done hp!

It got really tight in these days. This enormous rise of the traffic was not expected at all. Yesturday we had around 600 visitors online - but also quit a lot of bots I think. So I needed to act fast and put up a system which first of all blocks the bots and makes the whole website faster and more stable. You guys might notice that the website is now loading faster - and now this website can take 10000 visitors per day without getting slow or unstable.

I personally was not aware that when you reach a certain threshhold on google you start to play in a complet different league and the technical requirments change drastictly. Also the whole security messures get on a much higher level. But I think it's done now and I can start to relax and start to go back to music.

The main problem which I was facing dramaticly in these days is that by the Hub & Spoke strategy which made HanspeterKruesi.com the hub of all my websites Google rated HanspeterKruesi.com as a relavant actor in the specific niche which is targeted and leaded to more visibility, traffic but also brought the attention of unwanted bots and crawlers to this website. Google recorded that there are always users online which made the site even more relevant for Google visibility but this caused a cascade which started to damage the whole system because it was on the edge of getting overload. This would have caused that the whole work of the Hub & Spoke strategy would have crashed and also brought all other websites down. So this was an existential crisis for the whole network.

When you enter the big stage then you are playing with the big guys and need completly different security and hardware requirements. My hosting provider made me an offer which would had put my hosting costs up 1000% which I can not afford at the moment. So there was the choice either to go down or pay or go the path with Cloudflare which is a free tool to solve this problem but it needs expert knowledge which I did not have 2 weeks ago. So that was the thing I was facing and the good news is : It's all done and working !

But there are still in fact running experience data missing. We will see how this site develops and how all functions work. The whole network got down facing all this problems and needs to recover. The bots are now pushed away and have to be replaced by real users and interaction. It's a dynamic system - when users are online everything gets pushed up - when users interact everything gets pushed up. More visibility leads to more users and hopfully more premium members. The more interaction, the more sharing, the more being online which push everything up which makes the whole system grow.

Thats the game of the big guys online. I fully understand it now - it's very challenging but also exiting once you pass the threshold to been seen as relevant. The best way to stay there is to have a strong and functional community - that's our task now 😊